[Title: It's the Fashion!; credits] Interior shot in Eaton's store, people shopping, camera going down escalator. Various shots women shopping, looking at various items including hats, sweaters, gloves. Shot in ladies' wear department, woman looking at dress, DOLLY IN to other woman leafing through fashion magazine. Shots of models displaying outfits including ski outfit, evening gown, interior wear, beach wear. Shot of two women of the 1920's wearing flapper style swimsuits on beach. Various shots of 1920's models displaying various gowns and outfits. Shots of 1910's models displaying start of 20th century dress style.